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Comms Breakfast By Suhaimi Sulaiman #5
Hi, I am Suhaimi Sulaiman.
Comms Breakfast (CB) is a 3 hour knowledge sharing session on how to have win-win relationship with the media and how to get your messages reported accurately by journalists on various media platforms.
I will share my 29 years of experience in journalism and answer all your questions.
The session starts at 9 am and will end at 12 noon.
You will be served breakfast and at the end of the session, we will have lunch together.
CB is targeted at chief executive officers, company spokespersons and public relations practitioners.
From the session, participants will know how to systematically prepare themselves to meet the media.
They will be exposed to various ways of packaging important information for reporters from different media organizations with different content needs.
They will understand how the media operates and how to get their messages across on both the traditional and digital media.
Participants will understand what makes a successful interview and the skills of giving good interviews in different scenarios. They will appreciate the importance of preparation and practice.
They will also be trained on the right vocal intonation and sensitive to their own body language. Wardrobe and make-up for the camera will also be discussed.
Among the areas that will be discussed are:
1. The changing media landscape.
2. Surviving “Breaking News”.
3. Dealing with 24/7 newsrooms.
4. News on social media.
5. Crafting the message.
6. Relationship with the media.
7. Social media etiquette.
8. Bridging strategy & 80:20 principle.
9. Holding statements.
10. At press conferences.
11. Dealing with ambush interviews.
12. Differentiation strategy.
13. Make your story the headline.
14. Baseliner strategy.
15. Net-rusher strategy.
16. Midwife strategy.
17. Body language.
19. Personal branding.
20. Thought leadership.
21. News value.
22. Be an influencer.
Join CB at Sambal, Style & Sleep, 170 Jalan Bunga Raya Pantai, 75100 Melaka, MALAYSIA.
The participation fee is RM380. You can register for any one of the following slots:
Friday, July 5, 2019.
Monday, July 8, 2019.
Friday, July 19, 2019.
Monday, July 22, 2019.
Monday, August 5, 2019.
Monday, August 19, 2019.
Monday, August 26, 2019.
For more info, please visit www.suhaimisulaiman.net
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